China’s human population has long been known to be large but recent research has proven that a specific group of its population is deemed to be the world’s largest. This is China’s population of Internet users. China managed to outrank United States after its Internet use experienced explosive growth in spite of serious government efforts against pornographic and subversive materials available in the Internet.

The fact that PCs and Internet access has become increasingly affordable is a large contributory factor to the medium’s phenomenal popularity. Consumers who already have so much choices and alternatives at their disposal see unlimited personal and business opportunity as offerings found on the Internet continue to diversify. China is expected to maintain the lead as lifestyle change gears towards mobility. There is a marked increase in the percentage of the online population of China who access the Internet through the use of their mobile phones. This is not so surprising since the Internet has become an important element of doing business in the same manner as that of mobile phones.